Oakville, ON, February 7, 2022 – Media Resources Inc., a global LED display & sign services company, is pleased to announce another multi-million dollar investment to advance Canada and North America based indoor & outdoor fine pixel pitch LED display technology. In addition to the investment by Media Resources, the Company has been awarded a $2,999,680 grant from the National Research Council (NCR) of Canada. Under the Industrial Research Assistance Program (IRAP) Large Value Contribution program, the grant also includes advisory services and connections to the best business R&D expertise within the NRC. This grant will significantly accelerate the expansion of Media Resources’ core VISIONiQ display technology, especially in outdoor fine pixel pitch, and enhance the engineering department with the addition of twelve scientists and engineers to further help promote the Media Resources brand expansion into global markets.

“NRC’s support has always been of great importance to our company. Their industry-leading specialists and research connections have helped us accelerate our long-term goal of becoming the market-recognized leader for the highest level of reliability and technology in both indoor & outdoor digital LED displays. We could not be more pleased to receive this support from the NRC. They have been a true partner in our growth over the past few years, and this support will allow us to continue to enhance our product line, expand our amazing engineering team and ultimately improve our market competitiveness,” said Jeff Rushton, President & CEO of Media Resources Inc.

“This grant will allow us to extend our current VISIONiQ product line from traditional outdoor and indoor LED signage to the emerging market of leading-edge fine pixel LED displays. Our solution, once fully developed, will provide innovation, comprehensive redundancy, monitoring, robustness, superb image quality and longevity not currently available in the market today.” Said Cheng Qian, Chief Product Architect, who leads our Global Engineering Team. “Our goal is the have a next-generation indoor & outdoor Fine Pixel Pitch product that is superior to all known competitors in North America.”

About Media Resources Inc.

Established in 1967, Media Resources Inc. has grown into a leading company manufacturing indoor & outdoor LED signage, Large Format Digital Printing, 3D Creations, and Sign Installation Services to the out-of-home, commercial sign, advertising and building industries. With offices, production plants and employees in Canada, United States and China, we are one of only a few companies in the industry with truly global capabilities.


For more information – Media Contact:

Omi Sahota, Director of Marketing