The evolution of TruVIEW technology combined with our deep connections in the Out-of-Home advertising industry enabled us to uniquely address the challenges of Transit Shelter displays. The incumbent LED technology is fundamentally limited and holding back the amazing opportunities for street level OOH. 3 years ago, our customers asked us to create and deliver an LED solution for the future. With structured input from all major North American OOH operators, we created a principled design focusing on the real ROI drivers: visual performance, serviceability, uptime and lifetime.
TruVIEW Transit – Digital LED Enclosures at 86″ and 74″
Why LED over LCD Technology?
Total Cost of Ownership
The replacement of existing LCDs can cost tens of thousands of dollars. This cost is unavoidable in many cases, especially in the case of vandalism.
Power
LCDs have significant power requirements that limits where they can be installed without the need for an electrical upgrade.
Heat
Thermal management of LCDs limits its longevity, reliability and viability as a long-term solution for outdoor advertising.
Maintenance
Maintenance and/or repairs needing to be performed by the manufacturer and causes a huge percentage of downtime on entire transit markets.


What Does TruVIEW Transit Offer.
Fine Resolution
Our technology features non-wire bonded FlipChip LEDs with a pixel pitch of 1.5mm or finer, delivering superior durability and clarity. As a result, an 86” transit shelter display achieves a full 720p resolution.
Modular
Small compact modules designed to seamlessly integrate with a variety of street furniture and subway system displays, making them a versatile and high-quality solution for urban environments.
Lower Maintenance Costs
The tiled modular design allows fast (five min.) and cost-effective replacements on a component basis.
Efficient
LED consumes roughly half the power of LCDs for typical ads. This is because light is created as needed (emissive LED) instead of filtered (transmissive LCD).
Long Lasting
LED display module and thermal management system designed exclusively for this application to handle the stresses of outdoor use, with emphasis on longevity and reliability performance.
Visual Quality
Excellent brightness with exceptional contrast and vividness of color, even in direct sunlight. An unmatched 1.5mm pixel pitch further ensures sharp and crisp visuals, providing superior advertising potential.
Lower Total Cost Of Ownership
Capital, electrical and maintenance costs are considered. Talk To An Expert