Look Outdoor (Atlanta, USA)
Today, the Ed Mirvish Theatre is selling its shows on a continuous basis, 24 hours per day. “This is the future of theatre marquees and Media Resources has been an excellent partner in making it happen.”
Media Resources partnered with an Outdoor company to design, manufacture and install two spectacular 10mm SMD digital LED displays in the heart of downtown Atlanta, Georgia. The two displays, one 18’ x 18’ and the second 11’ x 40’, we believe are the largest 10mm boards in North America outside of Time Square in New York. The displays use Media Resources’ innovative waterproof VISIONiQ LED system with full diagnostics.
Visually stunning, the boards were also an engineering marvel. The larger board for instance is sandwiched between glass on the front and building pillars, 9” away on the back. Given the sign still had to be moveable in sections to allow for servicing and the cleaning of the glass, Media Resources also had to create an engineered rail system that allows the display to move while maintaining incredibly close tolerances. The display will be used to attract national and local advertisers alike given its prime location.
Media Resources was selected from over 5 companies because of their ability to provide the whole solution. They worked with us hand-in-hand to design, engineer, manufacture and install the displays. They are a great partner and were very flexible and accommodating to our needs. We look forward to working with them on additional projects we have planned.
—President, Outdoor Company