Good Out of Home Advertising creative gets people’s attention and sells product. But is there a way to create even more attention? Of course, just call the folks at Media Resources 3D Fabrication Department! When our client, Astral – Bell Media, asked if we could help CHUM FM’s transit advertising program generate even more attention we were all in. The bright idea – neon augmentation.
We looked at the new faux neon products, but they didn’t have as much pop as the real thing. Plus traditional neon has a certain cachet. Working with Astral Outdoor (a Bell Media property) we installed the neon augmented transit ads at 3 locations around Toronto. The POP could almost be heard!!
Everyone’s drawn to our state-of-the-art 3D printer but as this example shows there’s more then 1 way to liven up a transit shelter. For examples of our previous transit shelter programs check out the projects shown below.
If you have a 3D project you’d like to discuss, transit shelter or otherwise, drop us a line using the form below and we’ll get right back to you.
Earlier this fall the Canadian Football League asked Media Resources if we’d like to run a play at the 106th Grey Cup festivities. As an integrated sign services provider we put our entire team at their disposal: digital LED scoreboards, sign service & installation, grand format printing and 3D fabrication.
For this game our 3D (VISION3D) and installation divisions were selected to play. Our part of the game plan included 3D props ranging from a 6’ long football, giant CFL logo’d helmet, size 186 shoe, goal post, essentially everything in the picture but the players!
The process started with CNC carving out of EPS foam (3D printing not used for this project). Next came hard coating for durability (so the players could sit on the football). Hand airbrushing and vinyl graphics got the pieces ready for kick off. Then we lateraled to our installation and service team in Edmonton to build the walls and mount all the pieces — a Media Resources team effort!
While Media Resources scored big at the Grey Cup the final victory went to the Calgary Stampeders winning 27 to 16 over the Ottawa Redblacks. Congratulations Stampeders!!
If your company is interested in discussing 3D props for your next big game, give the VISION3D team at Media Resources a call!
Have an idea? Fill out this form to contact our team!
Creating an outstanding 3D-printed show-stopping display can do more than just advertise a product. Here at Media Resources our 3D Printing Department was commissioned to build a 13ft bullet structure to help facilitate the voice of a not-for-profit organization hoping to end gun violence in Canada. Despite their modest budget we were able to work out a plan that suited their voice and their wallets.
Our in-house custom 3D fabrication artists constructed a replica of the not-for-profit’s logo out of foam and airbrushed by hand. No details were overlooked – not even the scuff marks!
This project was kept heavily under wraps during production at the request of our client. Of course every employee at Media Resources was happily to oblige until the project went live at Nathan Phillips Square in Toronto the morning of November 13th.
If you or your organization has something to say, Media Resources can help you say it. And if your project is a secret, we’ll be sure to say nothing at all.
Or, fill out the form below and we will be in touch right away!
The views and opinions expressed by our client do not necessarily represent the views of Media Resources, Inc.
The Best of Canada’s Sign Industry Awards honour the top work of sign companies and related organizations across the country, with an expert panel of independent judges selecting the winners. Sign Media Canada and the Sign Association of Canada jointly manage the awards program. At this year’s Sign Expo Canada, Media Resources and partner Clear Channel Outdoor were awarded first place in the Out-of-Home category for the outstanding 3D work done for Fallsview Casino’s “FUN MAGNET” billboard. COO of Media Resources Keith Edwards accepted the award.
Over the years Fallsview Casino has entrusted many Out-of-Home creations to Media Resources. From a 40’ replica of a horse shoe to a 35’ roulette wheel to a full-size helicopter, Media Resources has achieved amazing and award-winning results again and again using 3D props.
As Media Resources 3D Fabrication department has grown (VISION3D), so has its capabilities! State-of-the-art 3D printers, automated 4-axis CNC routers and advanced 3D hotwire systems now work side-by-side with talented hand sculptors and painters enabling Media Resources to create life-like 10’ tall hamburgers, Spider-Man statues, giant 3D letters and more. Apparently, the only limit to their 3D abilities is the client’s imagination!
But Media Resources is more than 3D, in fact for the “FUN MAGNET” award they were also the installers. Sign installation and service is how the company started way back in 1967 and they’ve grown to become the largest sign service and installation company in all of Canada.
In addition to 3D props and installation, Media Resources is one of North Americas premiere manufacturers of digital LED displays and one of Canada’s biggest large format digital printers. Their tag line, “Solutions for the Sign Industry” really does say it all.
If your company wants to find out more about Media Resources’s 3D capabilities or are interested in their other divisions, drop us a line using the form below. We look forward to talking with you!
Back in June of 2017 when we announced our grand entry into the world of 3D Printing we couldn’t wait to get to work on this new 3D Printer and see what we could do with it.
Our 3D Technicians and artists started small by printing some generic but interesting items such as pop bottles and perfume bottles, then we moved onto 3D Printing a whale and a number of other things.
When the team was ready, they moved onto something that would challenge them and force them to take on everything that is involved in proper 3D printing, something that had to be built in pieces, hand sanded, bonded together and hand painted.
The team decided to create a lifesized 3D Spiderman
Once the 3D Printing Department decided on their design and downloaded the file it was time to get to work on the next phase, printing the 3D Spiderman.
The 3D Printed Spiderman was done in 8 different pieces
The total printing time for all 8 pieces was approximately 8 hours and it was printed then bonded together using Dimengel.
Once printed the pieces had to be individually hand sanded and treated, then the team put all 8 pieces together and proceeded to hand paint the whole thing.
Finally, they added the finishing touches and our lifesized 3D Printed Spiderman was completed!
When he and his team were looking for someone to build them a decorative 3D Structure for the entrance of the venue, it was Media Resources who was able to deliver on a very tight timeline.
The unique and original design was cut on our hot wire foam cutter at 6’ high, primed sanded and painted gold. The word “PICK” is suspended in the middle of the structure which is designed to look like a 6.
Drake’s team stated “The big Pick 6 logo went over very well, everyone was very happy with it and it was the focal piece of the room with everyone wanting to take photos with it.”
Below are some photos from the venue grand opening as well as some captures right from Drake’s Instagram account.
If you are looking for a 3D Item, be it foam or 3D Printed, Media Resources has the team and the machines to help create your project.
The advertising industry is currently going bonkers over “Fearless Girl”, the installation that went up on Wall Street in New York City, showing the 3D Statue standing fearless before the popular Wall Street charging bull.
The Fearless Girl statue was installed in March in time for a corporate governance symposium on March 7th and International Women’s Day on March 8th by State Street Global Advisors
The execution of Fearless Girl is now one of the most awarded campaigns in history with 4 Grand Prix and 18 Total Lions earned at the Cannes Lions International Festival of Creativity
This type of execution has been called “The Future of Advertising” and whether you love or hate it – you might be seeing a lot of creative 3D executions as Creative Directors look to create the next “Fearless Girl”
Well, look no further Creative Directors, Art Directors and Ad Agency Presidents because Media Resources is your Go To partner for 3D Printing and custom fabrications just like the Fearless Girl.
With our new 3D Printing capabilities and our history in the genre we can work with you to build your clients business, increase recognition and of course – win you awards!!!!
Give us a call – 1-800-667-4554
Send us an email – email@example.com
Contact us on our website – http://mediaresources.com/digital-sign-company-contact/
Let’s get to work!